Gold Leaf Manufacturing was founded by Cheng Nam Long in 1973. The company initially focused on the tea industry. Later, it shifted to instant coffee. Around 20 years ago, the company began its journey towards halal certification. This decision has proven immensely beneficial. The certification, upheld by Jakim, enabled Gold Leaf to expand its market presence. They reached beyond the Asia Pacific region, including Indonesia, Dubai, Lebanon, and the United States.
The Importance of Gold Leaf Halal Certification
All Gold Leaf products are halal certified. This ensures high quality and confidence for consumers. The Gold Leaf halal certification aligns with the company’s core values. These values include inclusivity and quality. This allows them to cater to a broader market. They respect the dietary needs and religious practices of Muslim consumers. This commitment to halal standards ensures every ingredient and component is verified. It maintains the integrity and purity of their products.
Market Expansion and Brand Awareness
The Halal in One program by Alliance Islamic Bank and the Halal Integrated Platform of the Halal Department Corporation has been instrumental in Gold Leaf’s journey. This initiative has provided market access opportunities, enabling Gold Leaf to increase brand awareness and reach more consumers. As a result, Gold Leaf’s products, under the brand name Nutra, are now available in all Sunshine Mall outlets in Penang.
A Commitment to Quality and Inclusivity
Gold Leaf’s dedication to halal certification is not just about compliance; it’s about ensuring that everyone can enjoy their high-quality products with confidence. This certification has allowed the company to uphold its values and expand its reach, making a positive impact on the global market.
Conclusion
Gold Leaf Manufacturing’s journey towards halal certification has been a testament to their commitment to quality and inclusivity. By adhering to halal standards, they have successfully expanded their market presence and ensured that their products meet the highest standards of integrity and purity.
Register to be part of HIP
Join the ranks of successful companies like Gold Leaf by registering for a free Halal Integrated Platform account today. Discover numerous opportunities in the halal industry and learn how your business can benefit from halal certification. Don’t miss out on the chance to enhance your market presence and uphold the highest standards of quality and inclusivity.